What is 420 and Why Does Everyone Celebrate It?

If you live in Montana, chances are you’ve either celebrated 420 or, at the very least, Googled “420 deals near me” looking for the best deals the big sky state has to offer.

But here’s a question for you, where did this “high holiday” even come from? And why does it feel like the Super Bowl of Cannabis every time April 20th rolls around?

This might blow your mind, but believe it or not, it all started with five kids from good ol’ California.

The Wild History of 420, From California High Schoolers to Cannabis Culture Icons

Back in the olden times of 1971, a group of high schoolers in San Rafael (calling themselves The Waldos) would meet every day after school at exactly 4:20 PM. Why, you might ask? They would search for a rumored hidden weed crop near their town. Spoiler alert: They never found it. But what they did find was a magic code word that would change cannabis culture forever.

“420” became their way of saying, “Wanna go smoke?” and from there, it caught on like wildfire, and became a staple in pop culture and the world.

From The Grateful Dead to Seth Rogen: 420 Goes Pop Culture Famous

You can thank The Grateful Dead for taking 420 out of Marin County in California and spreading it nationwide. With connections to the Waldos, the Deadhead’s adopted the term, and suddenly 420 was popping up at concerts, on merch, and eventually everywhere.

By the ’90s, one of the most prominent cannabis magazines ever, High Times magazine, published 420 in print, making it a household term for stoners, dreamers, and all cannabis enthusiasts.

Then, pop culture said, “Hold my joint, let’s f***ing go.”

Legendary 420 Movies and Music to Set the Perfect Vibe

• Pineapple Express gave us stoner action heroes running for their lives (while high as a kite! Who gets the snicklefritz in your group?).

• Half Baked taught us about the power of friendship (and munchies).

• The Big Lebowski reminded us to just… take it easy, man.

• How High, Dazed & Confused, and Friday added their legendary moments to the 420 cinematic universe as well.

Music also followed suit, with artists like Snoop Dogg, Cypress Hill, Afroman, and Wiz Khalifa dropping tracks that have become essential to any stoners playlist for 420.

• “Gin and Juice” – Snoop Dogg
  West Coast vibes, backyard hangouts, and laid-back energy- this one is always a hit!

• “Hits from the Bong” – Cypress Hill
  Arguably one of the most iconic weed songs of all time. Mandatory listening.

• “Because I Got High” – Afroman
  Equal parts hilarious and relatable, especially if your 420 plans get… “wait.. what we’re we saying?”

• “Young, Wild & Free” – Snoop Dogg & Wiz Khalifa
  The ultimate anthem for feeling good, rolling up, and letting go.

• “Roll Me Up and Smoke Me When I Die” – Willie Nelson (ft. Snoop Dogg, Kris Kristofferson, Jamey Johnson)
  A little Montana-approved country crossover energy with the legend himself.

• “Mary Jane” – Rick James
  Because sometimes you gotta slow it down and serenade the plant that brings us all together.

• “Kush” – Dr. Dre (ft. Snoop Dogg & Akon)
  Here’s a little more modern West Coast heat for your sesh.

• “Stir It Up” – Bob Marley & The Wailers
  No 420 playlist is complete without some feel-good reggae from the king himself.

So What Does 420 Mean Today?

Honestly? It’s bigger than just weed nowadays.

420 is about community and celebration.

It’s about slowing down, laughing a little more, and sharing something with your people. And yes, it’s totally about hunting down the best dispensary deals Montana has to offer!

Especially when Marimint is coming in HOT with this year’s 420 savings at all three locations in Billings and our location in Missoula.

Searching for “420 deals near me” in Montana? Your search just got much easier with our Billings dispensaries and Missoula dispensary.

This April 19th & 20th, Marimint is throwing down with the kind of cannabis deals that are almost too good to be true.

Here’s what’s going down:

💚 $16 (plus tax)

• All eighths of premium Montana-grown flower

• 0.5g kaya distillate carts

• Grams of badder, shatter & sugar

💚 $1 Pre-Roll with any purchase (plus tax)

• Treat yourself – you earned it.

💚 30% Off Select Edibles & Beverages

• Marimint Live Rosin gummies, Smokiez gummies, Sinful edibles – pretty much all your favorites!

💚 20% Off 5-Pack & 10-Pack Pre-Rolls

• Because more is always better, anytime of the year.

💚 30% Off Distillate Disposables

• Keep it discreet and cheap!

And just to really take it over the top…

Enter to WIN a $1,000 Vacation Giveaway!

Swing through any Marimint dispensary in Billings or Missoula during our 420 event, and you’ll have the chance to win $1,000 towards a vacation or anything you want. Where will you go? That’s up to you when you win some cold, hard cash!

Why 420 in Montana Feels So Good

It’s not just about the product; it’s about the place and the people you surround yourself with.

Montana gives 420 a vibe you can’t fake, the air’s cleaner. The stars shine brighter. And somehow, your favorite strain just hits a little harder when mountains, rivers, and good friends surround you.

From Billings dispensary deals that help you stock up before a nice hike on the trail along the Rims to Missoula cannabis specials perfect for a walk along the Clark Fork River, Marimint is here to be your go-to Montana dispensary this 420.

Billings 420 Deals: Where to Find the Best Cannabis Specials in Billings

Billings might be Montana’s largest city, but it still hangs onto that small-town heart, where friendly faces, good conversation, and knowing your budtender by name still matters!

And with three Marimint dispensary locations across Billings, finding the perfect 420 deal near you has never been more convenient.

Whether you’re cruising the West End, kicking it in Lockwood, or out by the Heights, there’s a Marimint shop close by, ready to hook you up!

Marimint Billings Locations:

• Marimint Billings West 32nd

• Marimint Billings Heights

• Marimint Lockwood Billings

Just imagine grabbing a $1 pre-roll from your local Marimint and heading out for a sunset walk along the rims, chilling with friends at Lake Elmo, or soaking up the views of the Yellowstone River. That’s classic Montana relaxation at its finest.

And when it comes to 420 deals in Billings? Nobody’s doing it quite like us over here at Marimint.

From flower and concentrates to edibles, pre-rolls, and more, we’ve got pretty much everything you need to make this year’s 4/20 your chillest one yet.

Missoula 420 Deals: Celebrate the Cannabis Holiday Montana-Style

If you live in Missoula, then you know it’s the unofficial capital of chill in Montana. College town energy meets those sweet, cozy mountain vibes, making it the perfect place to celebrate cannabis culture.

Locals know that a Missoula 420 isn’t complete without:

• A walk by the Clark Fork River

• Grabbing a local brew downtown

• Catching a show at The Wilma

• Or heading up Pattee Canyon for a post-sesh hike with a killer view

And of course, stopping by your local Marimint Missoula dispensary on the hip strip for the best 420 deals in downtown Missoula before you head out.

Missoula’s cannabis scene thrives because it’s built on community, creativity, and a love for the outdoors. Whether you’re stocking up on our solventless live rosin gummies for a nice, easy, mellow night at home or grabbing a 5 or 10-pack of shorties to share around the fire pit, Marimint has everything you need to elevate your 4/20 experience.

Ready to Celebrate 420 with Marimint in 2025? Find a Montana Dispensary Near You

Whether you’re in Billings, Missoula, or anywhere in between, Marimint has your back this 420 with the best cannabis products on special!

Click Here to find a MariMint dispensary near you